- SERVICES
- BRANDING
- CRISIS AND ISSUES MANAGEMENT
- EVENT MANAGEMENT
- MARKETING COMMUNICATIONS
- MEDIA CONTENT ANALYSIS
- MEDIA RELATIONS
- MEDIA TRAINING
- OLYMPIC OPPORTUNITIES
- PRODUCT LAUNCH
- REPUTATION AUDIT
- REPUTATION MULTIPLIER
- STAKEHOLDER ENGAGEMENT
The purest treasure mortal times afford is spotless reputation.”
– William Shakespeare,
The Tragedy of King Richard the Second
MEDIA RELATIONS
Although there is much more to a strategic reputation management program than a thick file of news clippings, good media relations are usually vital to the success of a client’s marketing and communications strategy. Our strong media results flow directly from consultants who have worked in print and broadcast newsrooms. We generate positive news coverage in traditional and electronic media because our seasoned team knows how to create great stories.
We have gained millions of dollars in earned media for our clients. Examples range from national book tours on climate change to analysis of white papers on mining sustainability to events such as mascot launches and provincial-level community celebrations.
